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A great headshot is more than just a nice photo, it’s a powerful first impression. Whether you’re refreshing your LinkedIn, updating your website, or submitting a speaker bio, your headshot should reflect who you are and what you do.

If you’re preparing for your first session or it’s been a while since your last one, here are some tips to help you make the most of it.

1. Choose the Right Photographer for Your Style

Start by selecting a photographer whose work feels like you. Do you want something polished and traditional? Relaxed and candid? Bold and modern?
In the Raleigh area, you’ll find photographers who specialize in everything from corporate to creative. If you’re not sure what style fits your brand, chat with your photographer ahead of time—many of us will help you decide based on how and where you plan to use the images.

2. Think About How You’ll Use Your Headshots

Headshots aren’t just for LinkedIn anymore. Will your photos be used on your website? In press kits? On speaking slides, newsletters, or social media?
Let your photographer know your goals so they can guide you through posing, framing, and background choices that give you the variety you need.

3. Dress with Confidence (and Intention)

What you wear should reflect your personality and your profession.
Stick to solid colors or subtle patterns that flatter your skin tone and avoid distracting logos or graphics. If you’re unsure, bring two or three options—we’ll help you choose what looks best on camera.
In Raleigh, we often shoot in natural light or outdoors, so think about how your outfit will coordinate with your location.

4. Get Camera-Ready

For the most polished results:

• Aim for light, natural makeup (even for a “no makeup” look)
• Consider professional hair or makeup styling
• Don’t skip a good night’s sleep—yes, it shows!

Headshot sessions are quick, but a little prep goes a long way.

5. Relax and Trust the Process

It’s totally normal to feel nervous in front of the camera. Your photographer will guide you with natural prompts, adjust your angles, and make sure you look like your best self.
You don’t have to know how to pose—we’ve got you covered. The best photos come when you let go a little and just enjoy the experience.

Bonus Tip: Update It Regularly

If your current headshot is more than 2–3 years old or doesn’t reflect how you currently show up in your business, it’s time for a refresh. This is especially true if your personal brand, role, or appearance has changed.

Ready to update your headshot?
We work with professionals across Raleigh, Wake Forest, and beyond to create modern, approachable headshots that feel natural and true to you. Whether you need one great photo or a full branding session, we’re here to help you show up with confidence.